Pictures: Netflix
TUDUM! It’s the now mistakable sound you associate with Netflix’s 4,000+ library of movies and series. Still, the intro has evolved tremendously over the years, and some Netflix Originals have even been given custom intros.
The first Netflix logo uses the now seemingly ancient Netflix DVD logo, which, from what we can see, can only be found on Lilyhammer. It then evolved quickly to a wipe that states “A Netflix Original Series,” which can still be found on the first season of House of Cards.
From there, we transitioned to mid-to-late 2018 with a white background and Netflix’s new logo. Since then, we’ve had the slow reveal of Netflix’s signature N. You can see the variations of the logo sting revealed below:
The four Netflix Original logo intro stings over the years
Theatrical Netflix TUDUM
An extended version of the primary TUDUM logo began rolling out at the Venice Film Festival when Netflix premiered Roma in 2018. It’s now used for all theatrical releases, whether films at a film festival or seen at one of the select theaters where Netflix movies are exhibited. The TUDUM does feature but as part of a musical piece composed by Hans Zimmer. When movies move from their limited theatrical release to Netflix, they have traditionally returned to the traditional TUDUM.
That said, in late 2023, Netflix put the extended edition on the streaming service for the first time, with two titles showing it so far. Although missing the Hans Zimmer music, Rebel Moon: Part One: A Child of Fire and Maestro features the extended logo sting, with the movie’s own composer providing instead providing the music.
Stranger Things
Picture: Netflix
The first time we ever saw a custom Netflix logo sting to match the show was with Stranger Things. The intro now applies to all seasons of the hit Netflix show, with the classic red lightning from the upsidedown rumbling away as the Netflix logo beams onto your screen. In addition, you can definitely hear a Demogorgon screaming in the background throughout.
The Witcher
Picture: Netflix
The Witcher was the next show to get the custom introduction treatment, with a blueish gloomy background in the back set in a forest with dead trees and a Kikimora both screaming and standing up on its hind legs. Geralt notably fought this creature in season 1.
3 Body Problem
Picture: Netflix
The newest Netflix Original to get the special treatment and one not later in its lifespan is 3 Body Problem, which dropped with a static-y TUDUM effect and three glowing orbs circling the Netflix logo.
Bridgerton (Season 3)
Picture: Netflix
For Bridgerton season 3, the Netflix logo sting got a glam up, with a turquoise-patterned background and a flowery Netflix logo appearing front and center. A bumble bee flies towards the camera before the logo zooms in.
Senna
Picture: Netflix
Launching in November 2024, Senna is Netflix’s big Brazilian series focusing on the F1 legend Ayrton Senna. The series features a custom logo sting in which the camera zooms in on an old Formula 1 car, and the Netflix logo appears in the back red light.
Have we missed any Netflix Originals with a custom Netflix logo sting when the show or movie boots up? Let us know in the comments.
Netflix Synopsis: "Across continents and decades, five brilliant friends make earth-shattering discoveries as the laws of science unravel and an existential threat emerges."
